Sourcing and vendor management
Forrester Analysts
Match cloud expectations with customer realities in the new year
The shift to cloud-based IT services alters time-honoured practices in terms of apportionment of risk between customer and supplier, along with revenue and margin assumptions
Published 09:15, 04 January 12
- Variable pricing means unpredictable in spending. One of the lessons of the early utility models of the early 2000s was that customers’ preference for predictable expenditures often trumped variability based on consumption. The same is true today with even more inherently fungible cloud services. Moreover, a sudden, wholesale shift from capital spending to expense spending is impractical for many customers.
- Rapid provisioning taxes customer lead times. Rapid provisioning, one of cloud computing’s principal calling cards, presents huge advantages compared to server provisioning times measured in months, but customer provisioning systems cannot usually take full advantage of provisioning times measured in mere minutes.
- Pricing based on resource units can bring challenges. For example, testing as a service allows customers to pay on the basis of test cases executed, but few customers are as yet ready or comfortable paying in this manner.

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